Acuitus was established in 1999 to radically raise the quality of education for all.
Any student can excel at any subject.
We can quickly lift any student from novice to expert. Given we can lift any, we can lift all.
Education must be about deep understanding, not about memory and pattern matching.
Great teaching focuses on the student’s thinking, not their answers.
Exceptional education begins with the very best tutor, teaching a single student.
If a student doesn’t understand, the tutor has failed; a student should never feel lost.
Education must be interactive, immersive, hands-on, and relevant.
Intellect, epistemology and science drive exceptional education;
technology just provides uniform quality at low cost.
Acuitus is made up of incredibly passionate Software and AI Engineers, Educators, Psychologists and Staff who all want to fundamentally change how students learn, dramatically raising expectations for all. Meet our leaders:
Dr. John Newkirk, CEO and Founder
Dr. John Newkirk has a distinguished career as a Silicon Valley entrepreneur, CEO, Principal Investigator and member of the Stanford Faculty. He attended MIT, Harvard and Stanford, receiving a bachelors, masters and doctoral degrees in business and electrical engineering. At Stanford, he won awards for his teaching and ran a 30-person research team that pioneered fundamental technology that lies at the foundation of modern integrated-circuit design.
Since 1995, John has focused on developing the theory, implementation and technology for improving education, creating experts in months rather than in years, and making this capability available to all students. To support this vision, he assembled a highly talented, multidisciplinary team of researchers, engineers and academics, drawing upon the lessons learned over the past fifty years in education, cognitive psychology, social psychology, computer science, linguistics and artificial intelligence.
Maria Machado, VP and Founder
Maria began her career with National Semiconductor, Hewlett Packard and Sun Microsystems. She has a B.S. in Business Management and Information Systems from California Polytechnic State University in San Luis Obispo, California.
In 1997, she started Chalice, a company focused on homeschooling for elementary school students using immersive, 3D animation. She demonstrated that an immersive, highly interactive, relevant and intuitive "real-world" environment was very effective at teaching elementary-school students fundamental mathematical ideas.
This led to founding Acuitus, where she has been the VP of Product Development since its inception. She has led the Acuitus mathematics effort throughout its history. She has been responsible for the work Acuitus has done in the public schools, for the development of the teaching methodology, the evolution of the live-tutoring trials, and has been directly responsible for the tutors and middle-school students during these year-long trials.